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Pocket Gamer Connects, the main worldwide convention collection for the worldwide video games trade, returns to London on January nineteenth to twentieth, 2026.
The must-attend convention will convey collectively 3,000 delegates from 70+ nations, together with determination makers from key worldwide video games hubs throughout the globe. Corporations set to hitch the present embrace Supercell, Epic Video games, Duolingo, CD Projekt Purple, Tencent, PlayStation, EA, AppLovin, TikTok and lots of extra.
PGC London will host 32 tracks throughout two days, together with on the Apps Enterprise Summit (January nineteenth) and the Past Video games: Transmedia Summit (January twentieth).
One of many audio system set to hitch the convention is CrazyGames VP of partnerships Rafael Morgan.
Within the position, along with the CrazyGames staff, Morgan has labored to convey net gaming again to trade relevance lately. By partnerships with sport engines, publishers, and AI corporations, the corporate has regarded to increase the capabilities, visibility, and industrial viability of web-based video games.
Morgan will likely be internet hosting a session alongside CrazyGames partnerships supervisor Rabia Dincer entitled ‘How Cross-Platform Publishing Is The Subsequent Frontier For Recreation Progress’ on the Browser Breakthroughs monitor. He’ll even be participating within the panel ‘New Income Pipeline: How To Successfully Monetise HTML5 Video games’.
We caught up with Morgan forward of the present to debate the current and way forward for net gaming.
PocketGamer.biz: Please give us a abstract of what you’re talking about and why it’s essential.
Rafael Morgan: My discuss explores how net gaming has re-emerged as a related, scalable, and commercially viable platform, and why this second issues for the trade.
I’ll share how strategic partnerships between platforms, sport engines, publishers, and AI corporations have eliminated long-standing obstacles and reshaped what’s doable on the internet.
I’ll additionally clarify how CrazyGames goes past the online and evolving into a really cross-platform firm, utilizing the online as a basis reasonably than a limitation.
By concrete examples, I’ll cowl how we strategy distribution, viewers progress, monetisation, and product choices throughout platforms, and what builders and publishers can be taught from this shift.
This session is essential as a result of it challenges outdated assumptions about net gaming and demonstrates how the open net can function a strong launchpad for cross-platform success serving to groups attain huge audiences sooner, cut back friction, and construct sustainable companies with higher inventive freedom.
What’s the commonest mistake you see being made within the video games sector?
One of many largest errors is underestimating the facility of distribution and discoverability. Many builders focus solely on constructing an ideal sport however don’t suppose strategically about how gamers will really discover it, particularly throughout a number of platforms.
Net and cross-platform methods are sometimes ignored, but they’re essential to long-term success.
When you may give different cellular video games corporations one piece of recommendation, what wouldn’t it be?
Suppose past the app retailer. Cell video games are half of a bigger ecosystem that features net, PC, consoles, and rising applied sciences like AI. Discovering methods to leverage a number of platforms, construct significant partnerships, and attain gamers wherever they’re is what separates good video games from actually scalable ones.
What do you suppose the following large disruptor in cellular video games will likely be?
AI-driven sport design and procedural content material technology. Instruments that allow builders create richer, extra personalised experiences at scale will redefine what gamers anticipate, and open completely new alternatives for engagement and monetisation.
What’s the single largest problem dealing with the cellular video games trade as we speak?
Discoverability and retention in a crowded market. With hundreds of video games launched each week, getting your sport observed and protecting gamers engaged, is more durable than ever.
It’s not nearly making an ideal sport; it’s about good distribution, analytics-driven choices, and creating experiences that adapt to evolving participant expectations.
What developments do you suppose have been undervalued by the cellular video games trade?
WebGPU is massively undervalued. It unlocks the potential for high-performance 3D and GPU-accelerated experiences immediately within the browser, making the online a critical platform for video games that beforehand would have been restricted to consoles or PCs.
The trade hasn’t absolutely appreciated how this might change distribution, accessibility, and cross-platform attain.
What’s the very best piece of recommendation you’ve ever acquired which you can go on to others?
The most effective piece of recommendation I’ve ever acquired is: “Deal with the issues you may remedy, not those you may’t management.”
Within the video games trade, it’s straightforward to get distracted by market noise, tendencies, or competitors however actual impression comes from figuring out alternatives the place you may really make a distinction, whether or not it’s constructing higher experiences for gamers, enhancing discoverability, or forming significant partnerships.
This mindset has guided how I strategy technique, product choices, and collaboration at CrazyGames.
What was your first-ever cell phone?
I’m a little bit of a dinosaur right here: A Nokia with Snake on it. It’s humorous to suppose that the video games I performed on that tiny display screen laid the inspiration for my complete profession within the trade.
What subjects do you wish to hear extra about at trade occasions?
I’m most fascinated about sensible methods for cross-platform progress, the position of AI in sport growth and participant engagement, and the way new applied sciences are reshaping distribution and monetisation throughout net and cellular.
Insights that bridge inventive innovation with real-world enterprise impression are particularly helpful.
Can folks get in contact with you on the occasion? What kind of folks would you want to attach with?
Completely. I’m all the time completely satisfied to attach with builders and publishers who’re interested by cross-platform progress, net gaming, or progressive methods to succeed in gamers.
When you’re constructing one thing formidable or excited about how the online can complement your cellular technique, I’d love to speak.
