Moshi Monsters’ Kickstarter marketing campaign had a £250,000 goal to convey a sequel to cell.
The objective hasn’t been reached after two months, and now the marketing campaign is on “pause”.
Keep Knowledgeable
Get Trade Information In Your Inbox…
Signal Up At this time
Thoughts Sweet’s Moshi Monsters comeback Kickstarter has been cancelled, however a brand new crowdfunding marketing campaign is anticipated to begin subsequent week.
The unique marketing campaign was cancelled on August eighth, 2025, in need of its goal. It reached simply £164,120 of the whole £250,000 required from 2,478 backers to go forward with the cell recreation.
For the reason that objective wasn’t reached, as per Kickstarter phrases nobody will likely be charged.
Reaching that funding goal was the bottom requirement for Thoughts Sweet to create a cell sequel to the 2000s Flash recreation. Increased objectives of £2 million and £2.5m had been the necessities for a PC model and console model respectively.
With none of those objectives reached nearly two months into the marketing campaign, the Kickstarter has been cancelled. However Thoughts Sweet has already confirmed that is extra of a “pause”, a possibility to replicate on followers’ suggestions and relaunch its Moshi Monsters comeback marketing campaign in the course of the week commencing August 18th.
“This continues our ambitions to rebuild Monstro Metropolis with our followers in a fan-guided, fan-funded venture to launch in early entry on PC and cell in mid-2026,” Thoughts Sweet acknowledged.
A turbulent return
Initially launched in 2008, Moshi Monsters’ unique run lasted 11 years till Adobe Flash Participant was shut down. The model has survived with Gen Alpha since via sleep app Moshi Children and actions app Moshi Play, however the flagship title that Gen Z grew up with was no extra.
At its peak, Moshi Monsters reached greater than 100m gamers in over 150 international locations throughout its unique run.
The comeback would see Moshi Monsters reimagined as a cell sequel after the “Flash-teroid” destroyed the unique metropolis, as a nod to the real-world occasion that led to its closure.
Nonetheless, the comeback marketing campaign was shortly sabotaged by a “malicious actor”, deceptive the neighborhood into believing the £250,000 pledge objective had already been reached.
On the time, we spoke with Thoughts Sweet CEO Christianne Amodio about this disruption, the derailing of momentum, and the corporate’s steadfast want to convey again Moshi Monsters.