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Maintaining with business tendencies is vital to staying forward within the video games business and guaranteeing you do not fall behind.
At Pocket Gamer Connects, we commonly run our ‘International Developments’ monitor, offering an expansive view of the sector’s newest ttrends, info, figures and insights from around the globe. The truth is, the monitor will return as soon as once more at PGC London 2025 on January twentieth to twenty first.
On this new common collection, we have reached out prime business leaders to share their insights and expectations on the state of play and the way they see the following few years shaping up.
We spoke to Pocket Gems CEO Ben Liu, whose studio has labored on hit video games like Episode and Warfare Dragons, concerning the yr’s prime tendencies, challenges, and the artwork of constructing a fantastic sport.
PocketGamer.biz: May you inform us a bit about your organization and what you’re at present engaged on?
Ben Liu: Pocket Gems is without doubt one of the pioneers of cell video games. Our video games have been downloaded over 500 million instances and generated a couple of billion of gross sales.
Our most profitable product, Episode, has modified the lives of creators everywhere in the world who craft tales that say one thing significant about themselves and join with thousands and thousands of neighborhood members. Warfare Dragons has introduced folks from all walks of life collectively to do battle and conquer the world.
Episode is Pocket Gems’ most profitable sport up to now
Past our current video games, we have now been engaged on creating new sport experiences based mostly on our energy in interactive storytelling.
How have the final 12 months been to your firm?
The final 12 months have been difficult because the business adapts to post-pandemic participant behaviour and the adjustments to the promoting market.
A big a part of our workforce is targeted on enhancing our current video games and persevering with to do every thing we will to thrill our gamers and help our creators.
“The final 12 months have been difficult because the business adapts to post-pandemic participant behaviour and the adjustments to the promoting market.”Ben Liu
It’s additionally been a time of creativity as we have now gone again to our roots and give you new concepts that push the frontiers of what’s attainable.
What do you assume the largest tendencies within the business have been during the last 12 months?
Past what I discussed, it’s additionally been encouraging to see new indicators of life out there with new video games and enterprise offers.
Talking personally, it’s been actually enjoyable as a gamer to see so many actually good video games come out based mostly on years of dedication and craft.
What do you assume are the important thing tendencies, challenges and alternatives for the following yr, and the way will you be taking them on?
We’re very narrowly targeted on our mission to develop nice video games and see a whole lot of alternative to deliver a brand new sport to market.
Warfare Dragons
As a inventive and technical workforce that has labored collectively for a few years, we’re particularly impressed by latest advances in know-how occurring around the globe and dealing on methods to boost our concepts with them.
We’re actively experimenting with a whole lot of new issues and hope to search out the precise participant going through functions for them quickly.
“It’s been encouraging to see new indicators of life out there with new video games and enterprise offers.”Ben Liu
What do you assume is most vital to a cell sport’s success in 2024?
Regardless that the bar has gone up, the identical issues nonetheless apply. It begins with a enjoyable sport that gamers love.
The sport must be broadly interesting to a big sufficient neighborhood of gamers by a mixture of fantasy, advertising attraction, and novelty. And you then want some luck and magic.
Have you ever moved onto platforms exterior of cell? And if that’s the case, why? If not, is it one thing you’re contemplating?
Our focus continues to be cell as a result of it’s what we all know finest and the place we see the largest alternatives for our firm.
